optichannel marketing
Blog

How Can Brands Improve Customer Satisfaction with Optichannel Marketing Processes?

One thing that never stops changing is customer expectations. Since the advent of sales and marketing, customer expectations have been evolving, and brands have adapted…

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7 Tips on Implementing Rich Media Messaging to Your Marketing Campaigns

Designed to enhance SMS messages and increase customer engagement, Rich Media Messaging (RMM) is a messaging service that adds a richer experience compared to SMS…

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video marketing voicesage
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Best Ways to Use Video Marketing

With 5 billion people in the world that can send and receive SMS messages, marketers have started adding text messaging as an additional channel to…

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business customer communications
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VoiceSage Improves Business-Customer Communications Further

VoiceSage is a global communication platform that centralizes all your business-customer communications into a single view. We are delighted to announce that we made significant…

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6 Examples of Bad Customer Service & How to Fix Them

Post summary: Watch out for the 3 BIG Rs. After a bad customer experience, companies can lose Revenue, Reputation, and Respect. Customer expectations have changed….

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Vonage Partners with VoiceSage to Help Businesses Transform Customer Engagement with Rich Media Messaging

Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation, is partnering with VoiceSage, a global proactive communications provider based in Ireland, UK,…

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sms marketing 2021 voicesage
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20 SMS Marketing Statistics 2021 You Need to Know

In this article, we’ve put together 20 SMS marketing statistics for 2021 that are a must to know for marketers and other businesses using SMS…

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Why You Need to Highlight the Benefits of Your Business to Appeal to Your Customers

Benefits are the reason your customers buy your products – but how do you highlight them at the heart of your marketing strategy? We all…

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Call Flow Optimization in Automated Outbound Messages

Call flow optimization refers to refining automated outbound calls to create efficient customer experiences. Businesses using outbound calls in their communication strategy need to continuously…

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Blog

Push Notifications vs. SMS vs. Rich Media Messaging: Popularity, Cost, Trends, Engagement Rates, Opt-ins

In this article we want to talk about the advantages and disadvantages of push notifications vs. SMS vs. Rich Media Messaging (RMM). We want to…

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digital debt collection strategies
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Why Digital Debt Collection Strategies Like Rich Media Messaging Will Outlive the Pandemic

How many companies use digital debt collection strategies? What debt collection channels bring the best results? Or how difficult or easy is it to engage…

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Customer Survey
Blog

How To Increase Your RMM and SMS Survey Response Rates

Sending surveys and gathering data is critical in enhancing customer satisfaction. Research shows that 77% of customers prefer businesses that request and apply customer feedback….

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