Compared to emails, mobile messages like rich media and SMS are more effective at getting messages in front of customers. Text messages have an open…
Lapsed customers — people who haven’t come back to buy in an expected amount of time — are a consequence of doing business. In fact,…
SMS is one of the most personal ways to connect with your customers. Your messages show up next to texts about weekend plans and quick…
Rich Communication Service (RCS) is the future of texting on your phone. This service adds a richer experience to text messages by offering a higher…
SMS has been around for 27 years and in that time, it’s evolved to become one of the most valuable go-to marketing channels available. Marketers…
When it comes to audience outreach, two terms that often come up are omnichannel vs. multichannel marketing. They’re used interchangeably to reference targeting customers on…
Unlike other products that customers can touch and feel when they buy them, utilities aren’t like that. They’re services that most customers barely notice until…
What is your price? Pricing will be determined by type of product or solutions, geographical location and volumes, which our sales team is happy to…
Not so long ago, it was normal for customers to round up their cash and cheques, drive to their local bank, and then wait in…
The quality of support you provide customers can make or break your business. In fact, customers use quality to decide whether or not they’ll come…
In ecommerce, a lot of work goes into keeping customers happy. That’s why it hurts when they leave your business. You’ve spent hundreds or thousands…
As an ecommerce seller, you might see someone click through an ad or social post and clock that as a win. But if there’s no…
