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Engage Customers with Conversational Messaging

 What is Conversational Messaging? Conversational messaging is about helping, engaging, and providing a positive experience for customers across all your communication channels. A starting point…

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How Can Brands Improve Customer Satisfaction with Optichannel Marketing Processes?

One thing that never stops changing is customer expectations. Since the advent of sales and marketing, customer expectations have been evolving, and brands have adapted…

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7 Tips on Implementing Rich Media Messaging to Your Marketing Campaigns

Designed to enhance SMS messages and increase customer engagement, Rich Media Messaging (RMM) is a messaging service that adds a richer experience compared to SMS…

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Best Ways to Use Video Marketing

With 5 billion people in the world that can send and receive SMS messages, marketers have started adding text messaging as an additional channel to…

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6 Examples of Bad Customer Service & How to Fix Them

Post summary: Watch out for the 3 BIG Rs. After a bad customer experience, companies can lose Revenue, Reputation, and Respect. Customer expectations have changed….

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20 SMS Marketing Statistics 2021 You Need to Know

In this article, we’ve put together 20 SMS marketing statistics for 2021 that are a must to know for marketers and other businesses using SMS…

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