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What’s Your RCS Fallback? Choose Rich Media Messaging (RMM) instead of SMS

What’s Your RCS Fallback? Rich Communication Service (RCS) is the future of texting on your phone. This service adds a richer experience to text messages…

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Rich Communication Services: The Benefits and Drawbacks

SMS has been around for 27 years and in that time, it’s evolved to become one of the most valuable go-to marketing channels available. Marketers…

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omnichannel vs. multichannel marketing
Blog

Omnichannel vs Multichannel Marketing Mystery Solved

When it comes to audience outreach, two terms that often come up are omnichannel vs. multichannel marketing. They’re used interchangeably to reference targeting customers on…

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Optichannel
Blog

How Optichannel Communication Speeds Up Your Debt Collection Process

For a long time, the debt collection process has favored businesses. Instead of creating custom steps in the debt collection process that cater to the…

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Optichannel Marketing: The Only Way to Cope With Changing Customer Psychology?

In January, VoiceSage conducted a special roundtable event with our partners at the UK Contact Centre Forum on the important contact centre industry issue of…

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